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# 1. Introduction
At Chati, privacy is a fundamental principle of our platform.
We understand that our customers trust us with conversations, business information and customer interactions that are often critical to their operations. For that reason, we are committed to processing personal information responsibly, transparently and securely.
This Privacy Policy explains what information we collect, how we use it, how we protect it and the choices available to our users.
By using Chati, you acknowledge that you have read and understood this Privacy Policy.
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# 2. Scope
This Privacy Policy applies to:
* The Chati platform
* The Chati website
* Applications developed by Chati
* Customer support interactions
* Artificial intelligence features
* Automation services
* Professional services provided by Chati
It applies to all users located in Colombia, Ecuador and any other country where Chati services become available.
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# 3. Our Privacy Principles
Everything we do is guided by five principles:
## Transparency
We explain what information we collect and why we collect it.
## Customer Ownership
Your conversations and business information belong to you.
## Security
We implement reasonable technical and organizational measures to protect your information.
## Responsible Artificial Intelligence
Artificial intelligence should improve communication without compromising privacy.
## Continuous Improvement
We continuously improve our services while respecting the confidentiality of customer information.
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# 4. Information We Collect
Depending on how you use Chati, we may collect the following information.
## Account Information
* Name
* Email address
* Company name
* Billing information
* Subscription details
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## Business Information
Information voluntarily provided during platform configuration, including:
* Company information
* Team members
* Contacts
* Configuration preferences
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## Conversation Data
To provide the service, Chati may process:
* Customer conversations
* Messages
* Attachments
* Contact information
* Internal notes
* AI prompts
* AI responses
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## Technical Information
We may automatically collect:
* IP address
* Browser information
* Device information
* Operating system
* Usage statistics
* Error logs
* Performance metrics
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## Payment Information
Payments are processed by authorized payment providers.
Chati does not intentionally store complete payment card information unless required by the payment provider for operational purposes.
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# 5. How We Use Information
We process information to:
* provide the requested services;
* authenticate users;
* maintain subscriptions;
* generate invoices;
* provide customer support;
* create automations;
* generate artificial intelligence responses;
* improve platform stability;
* prevent fraud;
* comply with legal obligations;
* communicate important service updates.
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# 6. Artificial Intelligence Processing
Certain Chati features rely on artificial intelligence models operated by authorized providers.
Information submitted through AI features may be processed for purposes including:
* response generation;
* conversation summarization;
* workflow automation;
* classification;
* translation;
* content generation;
* business assistance.
Customers remain responsible for reviewing AI-generated outputs before relying on them for operational, legal or commercial decisions.
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# 7. Improving Artificial Intelligence
Chati may use information that has been:
* aggregated;
* anonymized;
* de-identified;
for the purpose of improving:
* algorithms;
* automation systems;
* artificial intelligence capabilities;
* platform performance.
Chati does not sell personally identifiable customer information.
Chati does not intentionally commercialize identifiable customer conversations.
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# 8. Customer Data Ownership
All conversations, files, contacts and business information uploaded to Chati remain the property of the Customer.
Nothing contained in this Privacy Policy transfers ownership of Customer Data to Chati.
Customers maintain full responsibility for the legality of the information processed through the platform.
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# 9. Data Retention
Customer information is retained according to the following rules.
## Active Accounts
Information remains available while the subscription is active.
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## Cancelled Accounts
After cancellation, Customer Data will generally remain stored for thirty (30) calendar days.
This retention period allows customers to reactivate their accounts or request data exports.
After this period, information may be permanently deleted.
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## Backup Services
Customers who purchase additional backup services may benefit from extended retention periods according to the contracted service.
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# 10. Data Export
Customers may request access to their information or export available data while their account remains active or during the applicable retention period.
Export formats may vary depending on the type of information requested.
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# 11. Sharing Information
Chati does not sell personal information.
Information may be shared only when necessary with:
* payment processors;
* cloud infrastructure providers;
* artificial intelligence providers;
* email delivery providers;
* customer support tools;
* analytics providers;
* legal authorities when required by law.
Each provider processes information according to its own policies and contractual obligations.
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# 12. Third-Party Integrations
Chati integrates with services including but not limited to:
* Meta
* WhatsApp
* Instagram
* Facebook
* OpenAI
* Cloud infrastructure providers
These services operate independently.
Chati is not responsible for:
* privacy practices of third parties;
* changes to external policies;
* service interruptions;
* verification processes;
* account restrictions;
* quality ratings;
* reputation scores;
* suspensions imposed by external providers.
Customers should review the privacy policies applicable to those services.
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# 13. Cookies and Similar Technologies
Chati may use cookies and similar technologies to:
* maintain user sessions;
* remember preferences;
* improve performance;
* analyze platform usage;
* enhance security;
* optimize user experience.
Cloud infrastructure and security providers may also use technical cookies necessary for proper platform operation.
Additional Cookie Policies may be published separately.
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# 14. Communications
Chati may send communications related to:
* account activity;
* invoices;
* subscriptions;
* security alerts;
* service updates;
* maintenance notifications;
* legal notices;
* product announcements;
* marketing campaigns.
Users may unsubscribe from promotional communications whenever applicable.
Operational and legal communications may continue when necessary for the provision of the service.
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# 15. Security
Chati implements commercially reasonable administrative, technical and organizational safeguards designed to protect customer information.
These measures may include:
* encrypted communications;
* authentication controls;
* restricted internal access;
* infrastructure monitoring;
* logging;
* backup procedures;
* security reviews.
Despite these efforts, no internet-based system can guarantee absolute security.
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# 16. Customer Responsibilities
Customers are responsible for:
* protecting account credentials;
* configuring appropriate access permissions;
* complying with applicable laws;
* obtaining required consents from their own customers;
* ensuring lawful processing of information uploaded to Chati.
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# 17. Children's Privacy
Chati is intended exclusively for adults.
Users must be at least eighteen (18) years old or the legal age of majority applicable in their jurisdiction.
Chati does not intentionally collect information from minors.
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# 18. International Processing
Customer information may be processed or stored in infrastructure located in different countries depending on the providers used to deliver the service.
By using Chati, Customers acknowledge that information may be transferred internationally for operational purposes while maintaining commercially reasonable security measures.
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# 19. User Rights
Subject to applicable law, users may request:
* access to personal information;
* correction of inaccurate information;
* deletion of eligible information;
* export of available data;
* clarification regarding processing activities.
Requests may be submitted through:
[privacy@chati.icu](mailto:privacy@chati.icu)
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# 20. Business Transfers
If Chati undergoes a merger, acquisition, restructuring or sale of assets, customer information may be transferred as part of that transaction, subject to applicable legal obligations and confidentiality commitments.
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# 21. Changes to this Privacy Policy
Chati may update this Privacy Policy from time to time.
Material changes will become effective upon publication on the official website unless otherwise required by applicable law.
Continued use of the platform after publication constitutes acceptance of the updated Privacy Policy.
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# 22. Contact Information
Privacy Questions
[privacy@chati.icu](mailto:privacy@chati.icu)
General Support
[support@chati.icu](mailto:support@chati.icu)
Legal Matters
[legal@chati.icu](mailto:legal@chati.icu)
Billing
[billing@chati.icu](mailto:billing@chati.icu)
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# Final Statement
At Chati, we believe privacy is not simply a legal obligation but a commitment to every business that trusts our platform.
We are committed to operating with transparency, protecting customer information, using artificial intelligence responsibly and continuously improving our services while respecting the ownership and confidentiality of the data entrusted to us.
